Cognigy to Acquire Prismo, Expanding Voice AI Leadership as Part of NICE's Global Market Penetration Strategy


Upon closing, the acquisition of Prismo will strengthen NICE's voice AI capabilities while extending advanced voice agent technology across Cognigy's 25,000+ enterprise customers, solidifying NICE's international leadership in voice-powered customer experience.


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Strategic acquisition expected to close by Q1 2026, strengthening NICE's position as international leader in voice-first customer experience solutions

DÜSSELDORF, Germany – [November 2025] -- Cognigy, recently acquired by NICE Ltd (NASDAQ: NICE) in September 2025, today announced it has entered into a definitive agreement to acquire Prismo Group Ltd, a UK-based voice AI innovator developing advanced voice agent technology for enterprise customer service. The transaction is expected to close by March 2026, subject to customary closing conditions and regulatory approvals.

This acquisition represents a pivotal step in NICE's strategic expansion to establish global leadership in voice-first customer experience. Following Cognigy's integration into NICE's portfolio, the company is aggressively pursuing specialized technologies that address the growing enterprise demand for voice AI automation.

Prismo's advanced voice agent capabilities directly support this mission, enabling NICE to penetrate international markets with a comprehensive voice-native customer experience solution.

The acquisition will integrate Prismo's specialized voice agent technology into Cognigy's conversational AI platform, creating a unified offering that addresses both chat and voice channels. This strategic combination positions NICE to capture market share in voice customer service automation, a segment experiencing rapid growth as enterprises seek to extend AI-driven interactions across all communication channels.

Upon completion, Prismo's advanced voice AI technology will enhance Cognigy's platform, enabling customers to deploy intelligent voice agents at enterprise scale with reduced implementation complexity. Cognigy's battle-tested platform architecture ensures compliance, security, and scalability, while Prismo's innovation accelerates deployment timelines for organizations seeking voice-first customer experience solutions.

Cognigy is recognized by leading industry analysts as a conversational AI leader. This acquisition strengthens NICE's competitive positioning in the global voice AI market, complementing Cognigy's existing capabilities and extending reach into voice-centric customer service operations.

Following integration, Prismo's technology will be incorporated into Cognigy's platform while supporting existing customer implementations during transition.

"Joining Cognigy and NICE represents an exceptional opportunity to scale our voice AI technology globally," said Mohsin Aboud, Founder and CEO of Prismo. "NICE's recent acquisition of Cognigy demonstrates their commitment to dominating the conversational AI space. We're proud that our advanced voice technology is core to their strategy to become the international leader in voice-first customer experience. This partnership accelerates our mission to make enterprise voice automation the standard worldwide."

Philipp Heltewig, General Manager of Cognigy and Chief AI Officer at NICE, said, "Prismo's advanced voice technology is essential to NICE's vision of global voice AI leadership. Our September acquisition of Cognigy positioned us as the conversational AI platform of choice. With Prismo's innovation, we're now expanding that leadership into the voice channel, addressing a critical market opportunity. We're committed to rapidly integrating Prismo's technology to deliver comprehensive voice and conversational AI solutions to enterprises across every geography."

Scott Russell, CEO of NICE, added, "Voice AI represents one of the most significant growth opportunities in enterprise customer experience. Cognigy's acquisition positioned us at the forefront of conversational AI. The acquisition of Prismo extends that leadership into specialized voice capabilities, enabling us to serve global enterprises seeking end-to-end AI-powered customer experience solutions. This is part of our strategic roadmap to establish NICE as the undisputed leader in voice-first customer service automation internationally."

About NICE NICE (NASDAQ: NICE) is transforming the world with AI that puts people first. The company's purpose-built AI-powered platforms automate engagements into proactive, safe, intelligent actions, empowering individuals and organizations to innovate and act. Trusted by organizations throughout 150+ countries, NICE's platforms are widely adopted across industries, connecting people, systems, and workflows to work smarter at scale and deliver proven measurable outcomes.

About Cognigy Cognigy, recently acquired by NICE Ltd, is a global leader in enterprise conversational and agentic AI, serving organizations across 150+ countries. The company's AI-powered platform automates customer interactions while maintaining human oversight, enabling organizations to scale intelligent service delivery across voice, chat, email and messaging channels. As part of NICE's unified platform, Cognigy continues advancing conversational AI capabilities for enterprises worldwide.

About Prismo Prismo Group Ltd is a UK-based voice AI company developing advanced voice agent technology for enterprise customer service automation. Prismo's platform enables streamlined deployment of voice agents with minimal implementation complexity, addressing growing market demand for intelligent voice solutions. With this acquisition, Prismo's technology and team integrate into Cognigy's platform, extending voice capabilities across NICE's global customer base as the company pursues international leadership in voice-first customer experience.

  • Nice Updates Outlook to Reflect Cognigy Acquisition, Reports Cloud Momentum in Third Quarter

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    Nice (NICE) on Thursday raised its full-year revenue outlook and downgraded its earnings view to ref

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  • NICE Q3 Earnings Beat Estimates on Strong Cloud Revenues, Shares Down

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    Nice NICE reported adjusted earnings of $3.18 per share in the third quarter of 2025, beating the Zacks Consensus Estimate by 0.32% and increasing 10% year over year.

    Non-GAAP revenues of $732 million surpassed the consensus mark by 0.56% and rose 6% year over year. The uptick was primarily driven by the continued strength of its cloud business and the ongoing expansion of its customer base.

    Revenues in the Americas were $618 million, up 5% year over year. The same in EMEA was $74 million in the reported quarter, up 7% year over year. APAC revenues increased 19% year over year to $40 million.

    NICE shares have lost 3.35% in the pre-market trading.

    Nice Price, Consensus and EPS Surprise

    Nice Price, Consensus and EPS Surprise
    Nice Price, Consensus and EPS Surprise

    Nice price-consensus-eps-surprise-chart | Nice Quote

    NICE’s Top-Line Details

    Cloud revenues (76.9% of revenues) of $562.9 million beat the Zacks Consensus Estimate by 0.64% and rose 13% year over year.

    Strong cloud revenue growth fueled a solid year-over-year increase in total revenues, driven by growth in the adoption of CXone Mpower by customers. 

    Service revenues (18.9% of revenues) of $138.7 million missed the consensus mark by 0.40% and declined 7.4% year over year.

    Product revenues (4.1% of revenues) of $30.4 million beat the consensus mark by 3.55% but decreased 24.1% year over year.

    Both Service and Product revenues declined as large enterprises continued transitioning from on-premise to the cloud platform.

    NICE is driving growth through its focus on cloud, especially with the CXone Mpower platform. Its agentic AI boosts efficiency and improves customer experiences, strengthening NICE’s position in the CX market.

    NICE Operating Details

    On a non-GAAP basis, the gross margin contracted 120 basis points (bps) to 69.9% in the reported quarter. 

    Research and development expenses, as a percentage of revenues, were down 90 bps year over year to 12.4%. Sales and marketing expenses, as a percentage of revenues, were in line year over year at 22.1%.

    General and administrative expenses, as a percentage of revenues, decreased 40 bps year over year to 10.4%.

    On a non-GAAP basis, operating expenses, as a percentage of revenues, contracted 70 bps year over year to 38.4%.

    The non-GAAP operating margin contracted 50 bps on a year-over-year basis to 31.5%.

    The non-GAAP EBITDA margin contracted 40 bps to 34.7%.

    NICE Balance Sheet & Cash Flow Statement

    As of Sept. 30, 2025, NICE had cash and cash equivalents (including short-term investments) of $455.9 million compared with $1.63 billion as of June 30, 2025.

    In the third quarter of 2025, all outstanding debt was fully settled in cash.

    The company’s cash flow from operations in the third quarter was $190.5 million compared with $61.32 million in the prior quarter.

    In the third quarter of 2025, $40.6 million was allocated for the repurchase of shares.


  • Raised 2025 Revenue Guidance on Cloud and AI Strength Could Be a Game Changer for NICE (TASE:NICE)

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    • NICE Ltd. recently reported third-quarter 2025 results, delivering US$732 million in revenue and US$144.85 million in net income, while also raising its full-year 2025 revenue outlook to a new range of US$2.93 billion to US$2.95 billion, reflecting an expected 7% year-over-year increase at the midpoint.

    • Strong cloud revenue growth, fueled by the company's continuing AI-first strategy and early integration of Cognigy, has been a significant driver behind the raised guidance and improved financial performance.

    • We'll now examine how NICE Ltd.'s upward revision of revenue guidance, underpinned by cloud and AI momentum, impacts its investment narrative.

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    NICE Investment Narrative Recap

    To be a shareholder in NICE Ltd., you need to believe in the company’s ability to sustain long-term cloud and AI-powered revenue growth, supported by leading-edge technology and global enterprise traction. The recent guidance upgrade reinforces confidence in cloud and AI as the main short-term catalyst, but does not materially reduce key risks around margin pressure from ongoing infrastructure investment or integration challenges in acquired businesses. These fundamentals remain significant factors influencing risk and reward for investors.

    Of the recent announcements, NICE’s expanded partnership with Tata Communications stands out. This collaboration integrates Tata’s digital channels and AI-powered suite with NICE’s CXone Mpower platform, accelerating global cloud adoption and supporting cloud revenue growth, the same area highlighted in the company’s updated outlook. It demonstrates NICE’s focus on embedding AI into every layer of enterprise customer experience, further tying into the critical catalysts that underpin its investment case.

    However, in contrast to the positive revenue momentum, investors should be aware of persistent margin pressures linked to ongoing cloud investments and ...

    Read the full narrative on NICE (it's free!)

    NICE's narrative projects $3.6 billion revenue and $741.0 million earnings by 2028. This requires 8.5% yearly revenue growth and a $203.9 million earnings increase from $537.1 million.

    Uncover how NICE's forecasts yield a ₪750.02 fair value, a 77% upside to its current price.

    Exploring Other Perspectives

    TASE:NICE Community Fair Values as at Nov 2025
    TASE:NICE Community Fair Values as at Nov 2025

    Six Simply Wall St Community fair value estimates for NICE Ltd. span from ₪32.83 to ₪861.19, reflecting highly varied outlooks. Strong cloud-driven revenue growth remains central, but opinions on future earnings potential differ significantly, inviting you to explore a wide range of views.


  • NiCE Likely to See Limited Near-Term Growth, RBC Says

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    NiCE (NICE) reported a Q3 beat on revenue and earnings, but in-line Q3 organic results and implied Q

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  • Nice (NICE) Q3 Earnings: Taking a Look at Key Metrics Versus Estimates

    In this article:

    Nice (NICE) reported $732 million in revenue for the quarter ended September 2025, representing a year-over-year increase of 6.1%. EPS of $3.18 for the same period compares to $2.88 a year ago.

    The reported revenue compares to the Zacks Consensus Estimate of $727.92 million, representing a surprise of +0.56%. The company delivered an EPS surprise of +0.32%, with the consensus EPS estimate being $3.17.

    While investors scrutinize revenue and earnings changes year-over-year and how they compare with Wall Street expectations to determine their next move, some key metrics always offer a more accurate picture of a company's financial health.

    Since these metrics play a crucial role in driving the top- and bottom-line numbers, comparing them with the year-ago numbers and what analysts estimated about them helps investors better project a stock's price performance.

    Here is how Nice performed in the just reported quarter in terms of the metrics most widely monitored and projected by Wall Street analysts:

    • Geographic Revenues- Americas: $618 million versus $614.1 million estimated by two analysts on average. Compared to the year-ago quarter, this number represents a +5.3% change.

    • Geographic Revenues- Asia Pacific: $40 million versus $39.86 million estimated by two analysts on average. Compared to the year-ago quarter, this number represents a +17.7% change.

    • Geographic Revenues- EMEA: $74 million versus the two-analyst average estimate of $73.33 million. The reported number represents a year-over-year change of +7.3%.

    • Revenue by Business Model- Cloud: $562.94 million versus $559.35 million estimated by six analysts on average. Compared to the year-ago quarter, this number represents a +12.6% change.

    • Revenue by Business Model- Services: $138.71 million versus $139.26 million estimated by six analysts on average. Compared to the year-ago quarter, this number represents a -7.4% change.

    • Revenue by Business Model- Product: $30.35 million versus $29.31 million estimated by six analysts on average. Compared to the year-ago quarter, this number represents a -24.1% change.

    View all Key Company Metrics for Nice here>>>

    Shares of Nice have returned -3.3% over the past month versus the Zacks S&P 500 composite's +4.6% change. The stock currently has a Zacks Rank #3 (Hold), indicating that it could perform in line with the broader market in the near term.

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    Nice (NICE) : Free Stock Analysis Report


  • Nice's Substantial Near-Term Investments Need to Lead to Revenue Acceleration, Morgan Stanley Says

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    Nice (NICE) is aggressively focusing on artificial intelligence to drive growth, but needs to succes

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  • NiCE Q3 Non-GAAP Earnings, Revenue Rise; Annual Outlook Updated -- Shares Up Pre-Bell

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    NiCE (NICE) reported Q3 non-GAAP earnings Thursday of $3.18 per diluted share, up from $2.88 a year

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